Launch plan · AI tools

Where to launch an AI tool

AI tools have their own directories, and many of them now charge. The strongest launches pair one general launch board with a few carefully chosen AI directories, rather than paying for dozens.

  1. 01

    Before launch: interest and feedback

    Show the tool doing a real task and collect people who want to try it.

    • BetaList

      For unreleased technology startups with a custom landing page; submissions are paid.

      Paid submission

    • r/SideProject

      Ask for feedback on the output, not for signups.

      Fee not confirmed

  2. 02

    Launch week: a board with an audience for new tools

    Pick one general board and one AI-focused listing with a free route.

    • Product Hunt

      Free to launch, with a tagline limit of 60 characters and at least two gallery images.

      Free submission

    • FutureTools

      Free to submit; the site's founder reviews tools personally.

      Free submission

    • Uneed

      A free queue up to five months out, or paid fast-track from $14.99.

      Free + paid options, paid from $14.99 fast-track

  3. 03

    First month: paid AI directories, chosen carefully

    Compare each fee with the directory's traffic and how similar tools are presented before paying.

    • There's An AI For That

      Basic listing is a $49 review fee, with every submission reviewed by staff.

      Paid submission, from $49 review fee

    • Toolify

      $99, listed within 48 hours and translated into several languages.

      Paid submission, from $99

    • TopAI.tools

      From $47, with an automatic refund if the tool is not accepted.

      Paid submission, from $47 Fast Track

    • Dang.ai

      Free with a backlink (up to 4 weeks), or $49 for a 4 day review.

      Free + paid options, paid from $49 Basic

  4. 04

    Ongoing: buyers and AI assistants

    Keep a structured listing where buyers and assistants can find you.

    • PeerPush

      Listings are structured for AI assistants, and its crawler policy lets them index you.

      Free + paid options, paid from $39 Basic

    • SaaSHub

      Free for released software with its own domain; add real competitors to avoid queue delays.

      Free + paid options

Before you start

  • Put one real example of the output on your landing page; every directory visitor will look for it.
  • Track referrals per directory so you know which fees were worth paying.

Fees, queues and rules change. Every channel page shows when it was last checked and links to the site's own pages.

See every channel for AI tools